Amanuel Assefa Fentaw
Amanuel is the architect behind Aman Ethiopia Tours and Travel, one of the nation’s most dynamic and culturally-conscious tour operators. His philosophy is simple: travel should be more than a checklist—it should be a profound connection to the soul of a destination.
Combining high-level academic expertise with years of operational leadership at Ethiopian Airlines, Amanuel has dedicated his career to showcasing the majestic landscapes and hidden narratives of Ethiopia to a global audience.
The Spark of Inspiration
Born in Sebeta, Amanuel’s path was forged during a pivotal Grade 9 journey through Ethiopia’s Northern Historic Route. Accompanying his Greek brother-in-law, he was captivated not just by the ancient monoliths and rock-hewn churches, but by the power of the storyteller (the guide) to bridge cultures. That trip transformed a hobby into a lifelong calling.
Academic Excellence
Amanuel believes that passion must be backed by professional rigors. He holds a BA in Tourism Management from the University of Gondar and an MA in Tourism & Hospitality Management from Debre Birhan University. This academic foundation allows him to blend traditional Ethiopian hospitality with international industry standards.
Professional Career with Ethiopian Airlines
As Senior Tour Operator and Escort Guide at Ethio Holidays, Amanuel mastered tour planning, operations, and guiding international travelers. This experience laid the foundation for his entrepreneurial vision.
Founding Aman Ethiopia Tours
Driven by ambition, Amanuel established Aman Ethiopia Tours and Travel. Through perseverance and passion, he built a trusted and respected company offering authentic, organized, and unforgettable travel experiences.
Vision and Youth Empowerment
The company is managed by a dynamic, university-educated team. Amanuel believes providing opportunities to fresh graduates strengthens professionalism, fosters innovation, and supports growth in Ethiopia’s tourism sector.

